How to brand your company begins simply by revealing your personal brand. Your personal brand is not an ordinary statement or a tagline. You can use funny cartoons for your company. It is actually a collection of your thoughts, skills, knowledge, moral values, beliefs and some other properties. You are ready to brand yourself as soon as you find your personal brand. Here are various ways through which you can successfully brand your company on the internet.
- Define your Objective:
You have to think that why people visit your website? You have to think in a way of benefitting them. A phrase “Stepping into the shoes of others completely fits here”. You have to put yourself on other people place and think like them. What things are they requiring from a brand? What are the factors that will attract them? Using cartoon or funny cartoons is the right answer. You must know the answers to these entire questions before branding yourself. You have to increase your followers by creating different accounts like twitter etc. Make a LinkedIn profile. Along with this, you must have some goals defined like:
- How to Start New Business
- Differentiating yourself from Competitors
- How to Sell More?
- Identify Areas of Skill/Expertise:
Why do you want to be known? With whom you are trying to connect? The internet has thousands of experts, so why someone attracts towards you? You must possess some unique areas to attract people. You must have broad interests. Express your skills and policy with the help of the cartoons. Your boundaries of expertise define what you do and who you are.
- Create Maximum Social Media Profiles:
You must create maximum profiles on social media in order to increase your followers. Along with this make a list of links to all profiles. Review all of your profiles on regular basis and make sure that your information is up to date.
- Make a Solid Positioning Statement:
Actually, a positioning statement is a short description that represents yourself. Like Who are you, What is your motive etc. You must keep your audience in mind while developing this statement. This statement is basically about you but not for you, it is for the people with whom you are trying to connect. This statement also describes that what differentiates you from your Competitors.